Datum Tech Solutions approached us to help update their brand identity and create a website with the ability to purchase Leica laser scanners and learn more about the rapidly expanding industry of 3D laser scanning. While Datum Tech’s industry was very tech-forward, its brand and online presence felt outdated. Failing to encapsulate the cutting-edge technology Datum Tech provided to its clients.
Our team created a robust marketing strategy that touched nearly every aspect of digital marketing. A high-end website design to showcase technological savvy. A surgical content strategy to educate potential clients on the incredible technology. A tongue-in-cheek social strategy to highlight the Datum Tech team’s personality. As well as a relentless SEO campaign to gain market visibility in search for products and 3D scanning services.
The implementation of this omnichannel campaign led to staggering growth in product purchases and service requests that fed right into the Datum Tech sales funnel. Allowing the team to spend less time prospecting new clients, and more time doing what they do best, creating a digital twin of the
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