Dental Marketing Strategies
As a dentist, marketing your practice is like maintaining healthy teeth. To attract patients, you should focus on your online presence. Let us help your practice thrive.
E-Commerce Marketing Tips
Does the landscape of e-commerce feel like the Wild West? Yes. Are there hundreds of thousands of stores all vying for the same customers, using flashy ads and enticing deals to do so? Also, yes. Is it possible to rise above the pack and turn the casual visitor to your website into a loyal customer? […]
Paid Search vs. Paid Social
Paid search and paid social are two titans in our online advertising world. They’re like two heavyweight boxers, each in their respective corners, profusely sweating, eyeing their opponent up and down as they vie for the spotlight. Or that’s at least how the relationship between these two is perceived. The truth is, they’re actually not […]
Paid Search Strategies for Success
One popular buzzword in society today is “organic.” Everyone loves it. “Our chemistry was just organic,” or, “I only eat organic bananas.” It’s exhausting. But when it comes to marketing, it’s actually an important term. Organic search refers to unpaid results that appear on search results pages when someone searches for a specific word or […]
Paid Search for Doctors and Physicians
You’re a doctor running your own practice, busy helping people every second of every day, on top of the logistical nightmares of business. Oh, and did we mention marketing your practice? Your head is filled with medical jargon like acute pharyngitis and visuals of fractured bones, and then payroll and budget spreadsheets. How in the […]
How Your PPC Agency Is Currently Screwing You Over
I want you to do something before we get into my PPC manifesto. Open another tab in your browser. Pull open your AdWords, Bing Ads, whatever paid search platform your PPC agency uses for your business. If you don’t have access to the account (if you don’t, time to get it), pull up the latest […]
